Peec AI is the tidy middle of the market: published prices, unlimited seats on every plan, and the clearest explanation of its method of any tool we compared. $95 a month buys 50 daily prompts on any three engines, which suits an agency or a growing brand. It also includes crawl insights and AI referral tracking on every plan. For a single small business it's three times Otterly's entry price for capacity you may not use.
Prompt tracker
Peec AI
Clean, well-documented prompt tracking with unlimited seats, priced for agencies and growing brands.
- Entry price
- $95/mo
- Prompts at entry
- 50$1.90 each
- Engines
- 3 of 6 · up to 13
- Sees AI crawlers
- Yes
Pick it if Agencies and in-house teams tracking a few brands or markets, who want daily data and a tidy UI.
Skip it if You're one small business on a tight budget, or you need every engine on the cheapest plan.
Prices from peec.ai, checked Nov 1, 2026. Visit Peec AI
We compared Peec AI's pricing page and documentation with six other tools and scored it on our published rubric. We didn't run it side by side with the others. Prices are in US dollars, checked on November 1, 2026.
What Peec AI does
Peec runs your prompts every day on the assistants you pick, then reports three things for your brand and each competitor: visibility (how often you're mentioned across answers, which Peec likens to market share), position (where you rank among the brands named when you do appear) and sentiment (whether the assistant describes you positively, neutrally or negatively). It also shows the sources each answer cited, so you can see which review sites, directories and articles the assistants lean on in your category.
Peec also has an "Agent analytics" layer on every plan: crawl insights (which AI bots hit which pages, how often, and the status code returned, up to 4.5 million bot visits a month on Starter), a crawlability audit of your robots.txt against more than 40 bots, and AI referral tracking.
Around that sit ranked "Actions" (opportunities sorted by expected impact), a Peec Agent that analyses the data, MCP access and a Google Analytics integration on every plan. Peec doesn't draft or publish content for you; Profound's comparison of the two makes the same point.
Peec is a Berlin company. It raised a $21 million Series A in November 2025, tech.eu reported.
Pricing
| Plan | Price | What you get |
|---|---|---|
| Starter | $95/mo | 50 prompts, choose 3 models, 1 country, 1 project, 4,500 answers a month |
| Pro | $245/mo | 150 prompts, 3 models, 3 countries, 2 projects, API |
| Advanced | $495/mo | 350 prompts, 3 models, 5 projects, Looker Studio connector |
| Enterprise | Custom | Unlimited prompts and projects, up to 13 models, SSO |
Annual billing is 15% off (per Peec's FAQ). Extra models are priced per model in the dashboard; the page shows no figure. Source: peec.ai/pricing, checked Nov 1, 2026. Prices in USD.
Three things decide which tier you need. Prompts: 50, 150 or 350. Projects: 1, 2 or 5, which matters if you're an agency keeping clients apart. Countries: one on Starter, three from Pro. Everything else (unlimited seats, competitors and languages, daily tracking) is the same on every plan.
The three-model limit is the one to plan around. Starter's 4,500 monthly answers is exactly 50 prompts × 3 models × 30 days, so the allowance has no slack for a fourth engine. If you need Perplexity or Claude, note that Peec's pricing table lists both only under Enterprise.
Per prompt, Starter is about $1.90 a month, almost the same as Otterly's Lite. The difference is the floor: Otterly starts at 15 prompts for $29, Peec at 50 for $95.
How it scores
- Cost for one small business25% weight3$95 for 50 daily prompts is about $1.90 a prompt, similar to Otterly per prompt but a higher floor.
- Engine coverage at entry tier20% weight4Any three of six engines, including both Google surfaces. Perplexity and Claude are Enterprise-only.
- Data method and freshness15% weight5The clearest method write-up we found: UI collection, daily, with each metric defined.
- Insight and next steps15% weight3Sources, competitor tracking and ranked next actions; content drafting isn't part of it.
- View of your own site10% weight4Crawl insights, a crawlability audit and AI referrals on every plan; capped by monthly bot-visit allowances.
- Self-serve and trial15% weight5Published USD prices, a free trial, unlimited seats from Starter.
Weighted for a small business buying its first tool. Scored from published pricing and documentation, checked Nov 1, 2026; not from hands-on testing. How we score
How it collects its data
- Engines at entry
- Choose 3: ChatGPT, AI Mode, AI Overviews, Copilot, Gemini, Naver AI
- Most engines available
- Up to 13 on Enterprise (Perplexity, Claude, Grok and DeepSeek are listed only under Enterprise)
- How it collects data
- "UI scraping": runs prompts through the web interfaces to capture what a logged-out user sees, and avoids APIs because their answers differ. Source
- Refresh
- Daily
- AI crawler / agent data
- Crawl insights on every plan (4.5M bot visits a month on Starter), plus a crawlability audit and AI referral tracking
- Seats
- Unlimited on every plan
- Trial
- Free trial (terms not stated on the pricing page)
Peec is explicit here, which is why it gets top marks on method. Its documentation says it uses "UI scraping technology", interacting with the web interfaces to capture what a logged-out user sees, and that the platform itself chooses the model and decides whether to search the web. It avoids APIs because their answers can differ from what users see.
That isn't a theoretical worry. When Surfer ran the same 1,000 prompts through apps and APIs in August 2026, the brands named overlapped by as little as 15.5%. A tracker that says how it collects answers, and collects them the way customers see them, deserves more trust than one that doesn't say.
What logged-out collection can't capture is personalisation. ChatGPT with memory, a signed-in Google account or a user's location can all change the answer. No tracker sees that, so treat every tool's numbers as a consistent baseline rather than what any one customer sees.
Strengths and weaknesses
Where it's strong
- Clear documentation of what it measures (visibility, position, sentiment) and how
- Unlimited seats and competitors on every plan
- Pick the three engines that matter to you instead of paying for all
- Crawl insights and AI referral tracking on every plan, so you see who reads your site too
Where it's weaker
- Three models per plan: tracking more costs extra on every tier
- $95 is over three times Otterly's entry price for a single business
- Perplexity and Claude appear only on the custom Enterprise plan
Who should pick something else
- You're one small business on a budget. Otterly's $29 Lite plan covers four engines for 15 prompts. See Otterly vs Peec AI for where the line falls.
- You want an enterprise platform with agents that do the work. Profound's AI Marketer drafts content and proposes projects. See Profound vs Peec AI.
- You need Perplexity or Claude tracked without an enterprise contract. Peec lists both only on Enterprise; Scrunch includes both on its $300 Starter plan.
Alternatives
- Otterly.AI$29/moA single business or consultant tracking its own name and a few competitors.
- Scrunch$300/moMulti-location and mid-size brands that want prompt tracking and agent analytics in one tool.
- AthenaHQ$295/moBrands that need many engines, including Grok, DeepSeek and Mistral, and can budget by usage.
- ProfoundCustomLarge brands and enterprise marketing teams with budget and someone to act on the data.
- Ahrefs Brand Radar$199/moSEO teams and agencies on Ahrefs doing competitive and market research.
- Semrush AI Visibility Toolkit$99/moTeams already on Semrush who want AI visibility in the same reports.
- cite-met (ours)$60/moSmall businesses rebuilding or moving their site who want hosting and AI crawler data in one place.
We publish Three Impact and own cite-met, which appears above. cite-met hosts websites and shows AI crawler activity from server logs; it doesn't track prompts the way Peec does below its $700 Growth plan, so it isn't a like-for-like alternative.
Questions people ask
How much does Peec AI cost?
Starter is $95 a month for 50 prompts, Pro $245 for 150 and Advanced $495 for 350, each with three models of your choice (checked November 2026). Enterprise is custom. Peec's FAQ says annual billing is 15% off.
Which models does Peec AI track?
On Starter, Pro and Advanced you choose three from ChatGPT, Google AI Mode, Google AI Overviews, Microsoft Copilot, Gemini and Naver AI. Enterprise covers up to 13, including Perplexity, Claude, Grok and DeepSeek. Extra models can be added per model in the dashboard.
Does Peec AI use the ChatGPT API?
No. Peec's documentation says it uses UI scraping to capture what a logged-out user sees in the web interface, because API responses differ from what users get.